Apple debuted it’s newest iPhone commercial last night (fittingly) during The Voice. The first half of the ad focuses on music, showing several people playing instruments until the bass line enters for the Pixies’ song Gigantic and builds into a new rendition of the popular song. We then see the iPhone being used in ways other than with music – a heart rate monitor, controller for video games, video camera, language translation technology (!!!) and more. We recommend you take a look at the ad for the cool remix of the Pixies song and stay some of the mind-blowing technology that is shown throughout the 90 second spot.
AdWeek has a link to the spot and a full review of the new ad.